How to operate a life account to plant grass and make money (how to register a life account)
What are the skills for doing Xiaohongshu
1. With a correct mentality, let's take a look at the seven tips for Xiaohongshu to operate and increase fans: 0 account information First of all, we can use the information of the account to make some settings. Modify the Xiaohongshu number to a WeChat ID, the Xiaohongshu number is: numbers + letters, even if it is the same as the WeChat ID, it doesn't matter. However, each person can only change it once, so be careful. This method is the safest and is not afraid of being blocked or removed by the platform.
2. The basic strategy of Xiaohongshu's operation mainly includes the following four basic key points and four-step operation skills: Four basic key points: Precise positioning: The account and content positioning should be clear and unambiguous to ensure that the target audience and needs are clear at a glance. Vertical positioning is key, avoid blindly following the herd and focus on a specific area or topic. Platform rules: In-depth understanding and strict compliance with the rules of the Xiaohongshu platform to ensure that the published content is compliant and legal.
3. Clear positioning and goals Before embarking on the operation journey of Xiaohongshu, the first task is to clarify your positioning and goals. Think about the theme and style you want to convey, as well as the user base you want to attract. Only a clear and unambiguous positioning can make your content unique in the vast online world and attract the attention of precise fans. Quality content is key In Xiaohongshu, a visually-driven platform, content quality is the key to attracting fans.
4. Xiaohongshu's recommendation mechanism is thousands of people, after the note is released, if the note is not included, it cannot enter the recommendation pool, the way to detect whether the note is included is to search for the note in the cloud, if it is searched, it means that it has been included, otherwise, otherwise, if the note is not included, you will receive a private message from Xiaohongshu in about 20 minutes.
How do we media make money? We must do these 3 things to make money from the media!
1. First of all, traffic income is a basic way for self-media to make money. Publish attractive content on major content platforms, and the platform will pay a certain amount of remuneration according to the user's click-through rate. Secondly, advertising revenue is also an important source of income for self-media people. Once you've become a good writer on the platform, the platform may allow you to insert ads into your content. The performance of your ads, i.e., the click-through rate increase, can directly increase your revenue.
2. The first way to make money is to rely on traffic income. As a self-media practitioner, when publishing content on major platforms, the platform's settlement mechanism usually pays according to the popularity of the content, and the higher the traffic, the more income. The second way is ad placement. Once you become a certified good writer by the platform, the platform may authorize you to insert ads into your content to increase your revenue based on the number of clicks on the ads.
3. The first way is to make money according to your traffic, we do self-media to settle in major platforms, each platform has its own settlement method, if you send a high click-through rate of self-media content, then you will get more money. The second way is to insert ads, when you become a good author on a certain platform, the platform will give you the privilege of inserting ads, and increase your income according to the click-through rate of ads.
4. Traffic income is a way for self-media to make money. Publishing content on major platforms, based on the number of views or click-through rates, the higher the traffic, the higher the revenue. Advertising revenue is another way to make money. After becoming a good creator on the platform and having a certain influence, the platform may give you the right to insert ads, and the click-through rate of ads will directly affect your income. Content delivery is also a way to make money.
How to do self-media after work
1. In terms of time management, I use the time block division method. During the five days of the workday, I focused on my work, and my after-work time was spent doing self-media work. From 20:30 after work, I need to choose topics, write manuscripts, find pictures, and edit. Drawing and editing are done in the fragmented time of the lunch break, while topic selection and writing are completed in the evening. In addition, I set aside half an hour to exercise to make sure I stay healthy.
2. Choose a platform: determine the direction of the content you want to do, formulate user portraits, and choose the right platform for yourself according to the characteristics of each platform. For example, Amway will choose small sweet potatoes for grass planting/plog. The basic information should be perfect: users read your content, enter your homepage, and see if the direction of your content is valuable to them. Set up: Name, profile picture, bio, background picture, profile, etc.
3. Learn to find a benchmark account, an account that is benchmarked against the field you are good at, study its copywriting, video rhythm, etc., and study the advantages of the other party, which is more conducive to the development of your personal account Keep it updated: It is recommended to keep the new account twice every three days. After the account weight is stable, it is recommended to update at least 2-3 videos per week. If the update frequency is low, users will not easily remember you.
Editor: Aviv-Studio